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  • Author:Du Zihui
  • Source:Www. xy-global .com
  • Release on:2021-10-23
Marketing is an undergraduate major in ordinary colleges, which belongs to business management. The basic construction is four years. It is awarded a bachelor's degree in management. It is a cross-discipline based on economic science, management science and modern information technology.Professional.

This major is to meet the needs of customers, explore how companies meet market demand, seek market regulations such as business and business model innovation, and cultivate the needs of modern market economy, have humanities spirit, scientific literacy and integrity, master management, economicsThe basic theoretical methods and marketing professional skills in marketing, and the application of innovative entrepreneurial thinking and comprehensive use of related knowledge discovery, analyzes and solve the practical problem of marketing, and composite professionals.